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ASO Weekly (Jan. 8-Jan. 14)

News Summary from January 8th to January 14th. Click the pictures to get access.
Posted: Jan 15 2024
Updated: Mar 29 2024
ASO Weekly (Jan. 8-Jan. 14)

TECH NEWS

● What is CES 2024 and What to Expect?

>>> CES 2024 is a major tech event where the latest innovations are showcased, with a focus on AI advancements across various sectors.

-AMD:Launch of AI-powered Ryzen 7040 series and Instinct MI300 GPUs.
-Nvidia:Introduction of AI-enhanced gaming, creative technologies, and robotics.
-LG:Transition to a Smart Life solution company with AI-driven products.
-Hisense:Debut in automotive tech and innovative home appliances.
-Trendspotting:Generative AI and advanced hardware are key themes.

What is CES 2024 and What to Expect?
● Microsoft Unveils AI-Powered Copilot Key for Windows 11

>>> Microsoft is set to revolutionize Windows 11 by incorporating a dedicated Copilot key into keyboards, offering direct access to AI services and redefining user interaction with over a billion devices.

-Introduction of a Copilot key for AI tools.
-Copilot key enables AI assistance across various tasks.
-Microsoft's commitment to AI is evident in its suite of products and the $10 billion investment in OpenAI.
-Initial release on select Windows 11 laptops and PCs, with a broader rollout planned.
-Copilot features accessible via shortcut for all Windows users.

Microsoft Unveils AI-Powered Copilot Key for Windows 11
● Quora Secures $75 Million for AI Chat Platform Poe Expansion

>>> Quora raises $75 million from a16z to expand its AI chat platform Poe, focusing on creator monetization and attracting developer talent. Despite a valuation drop, Quora's traffic grows, and the investment aims to strengthen Poe's position in the generative AI space.

Quora Secures $75 Million for AI Chat Platform Poe Expansion

FINTECH NEWS

● The U.S. Crypto Market: SEC Greenlights Bitcoin ETFs

>>> The SEC's approval of the first Bitcoin ETFs marks a turning point for cryptocurrency investment, opening doors for mainstream and institutional investors.

-SEC greenlights 11 Bitcoin ETFs from major firms.
-Analysts predict significant capital inflow and Bitcoin price surge.
-Issuers focus on fees, liquidity, and marketing to attract investors.
-SEC navigates fake announcements and sets precedents.
-Expansion of investment platforms, enhanced compliance, innovation, and potential partnerships.

The U.S. Crypto Market: SEC Greenlights Bitcoin ETFs


APP STORE NEWS

● Major Crypto Apps Vanish from Apple's Indian App Store

>>> Apple has removed several major global crypto exchange apps from its App Store in India amidst allegations of non-compliance with anti-money laundering laws.

-Global crypto exchange apps removed from Apple's App Store in India.
-Removal follows allegations of non-compliance with anti-money laundering laws.
-Indian traders prefer global platforms to avoid new tax regulations.
-Local exchanges suffer volume decline; CoinDCX offers incentives for users to return.
-India's RBI maintains a strong stance against cryptocurrencies.

Major Crypto Apps Vanish from Apple's Indian App Store
● Google Reportedly Crafts AI-Driven FAQ Feature for Play Store Apps

>>> Google is set to introduce an AI-powered FAQ feature in the Play Store, providing users with summarized insights about apps and games.

-AI summaries to provide quick insights into app popularity and features.
-Google ensures transparency by labeling AI-generated content
-Rooted device users can access the feature ahead of public launch.
-The feature is part of Google's expansive AI integration strategy.
-Google's Gemini project showcases its commitment to AI advancements.
-AI-enhanced Play Store could revolutionize user-app interactions.

Google Reportedly Crafts AI-Driven FAQ Feature for Play Store Apps


SOCIAL MEDIA NEWS

● X(Twitter) Removes NFT Avatars from X Premium Support Page

>>> Twitter has discreetly phased out its NFT avatar feature, reversing from hexagonal to standard profiles, with no official statement. This move follows a downturn in the NFT market, legal scrutiny, and declining public interest, suggesting a strategic retreat from the volatile digital asset space.

-Twitter discontinues NFT avatars without notice.
-Initial NFT support in January 2022 now retracted.
-NFT market faces decline and legal challenges.
-Community surprised; Twitter's future NFT plans unclear.
-Platform's pivot reflects growing NFT skepticism.

X(Twitter) Removes NFT Avatars from X Premium Support Page


MARKET TRENDS & INSIGHTS

● A Comprehensive Analysis of the Mobile Market in 2024

>>> The mobile market in 2024 is characterized by increased app usage, consumer spending, and advertising, with evolving app genres and technological advancements shaping the industry.

-Daily app usage exceeds 5 hours in top markets.
-A 3% growth in global consumer spend on mobile.
-Mobile ad spend forecasted to exceed $400 billion.
-Non-gaming apps emerge as essential services.
-Diversification in consumer spend across app categories.
-VPN and web accelerators grow due to privacy concerns.
-Video streaming and social media apps capture significant user time.
-Health and wellness apps gain popularity.

A Comprehensive Analysis of the Mobile Market in 2024

● Seizing Opportunities in Mexican Mobile App Market with Targeted ASO Practices

>>> Mexico's app market is booming, with projected revenues of $2.3 billion by end of 2023. Users spend an average of 4.9 hours daily on apps, with entertainment and gaming leading downloads. Social and utility apps show strong growth, and developers should focus on cultural localization and social features.

Seizing Opportunities in Mexican Mobile App Market with Targeted ASO Practices

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