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BTS Unveils Enigmatic "MNCR Logistics" Project to Forge Fresh Bonds with ARMY

BTS's new project teased by BIGHIT MUSIC involves an enigmatic "MNCR Logistics" concept, sparking diverse fan theories and excitement.
Posted: Apr 16 2024
Updated: Nov 25 2024
BTS Unveils Enigmatic "MNCR Logistics" Project to Forge Fresh Bonds with ARMY

On April 15, BTS's label BIGHIT MUSIC released a mysterious teaser with the title "Didn't you forget something? " taking fans by surprise.


The record company also shared a link to a new website designed to help ARMYs "track their parcels." Fans quickly flocked to the site, following a series of instructions before receiving personalized tickets.

What is the "Memory Cloud" that is managed in/out of the MNCR Logistics?

The Memory Cloud is a cloud made from the shared memories of ARMY and BTS. Even in separation, they radiate brilliance, and when united, they transform into layers of luminous, beautiful, and delightful clouds, amassed one upon the other.

Top Fan Theories on the New BTS Project


So, what could BTS's new project be about? As of now, we have no major leads. However, here are five top fan theories speculating on the project's launch:

1. HYYH Series Return

Some fans link BTS's newly launched MONOCHROME project to HYYH. HYYH stands for Hwa Yang Yeon Hwa or The Most Beautiful Moment in Life, which is a series of BTS albums.

2. Dance Concert Permission Link

One of the most intriguing fan theories is that it could be a pre-recorded offline/online concert. The complete manufacturing and shipping dates for the MONOCHROME project are September 28, 2021. On September 28, 2021, BTS announced permission to dance on stage, hence the theory of a possible concert.

3. A Stroll Down Memory Lane

Given the bubbles on the newly launched BTS website that suggest songs, Run BTS episodes, and other content to fans and visitors, it might simply be a place for reminiscing shared memories of BTS and ARMY.

4. New Album or Pop-Up Store

An image on the BTS website mentions a pop-up store, so some fans think there might be a special opening. However, other BTS fans believe that the boy band might release new music as a septet.

BTS has released a lot of solo music, but as BTS is limited in activities before enlisting, no other music has been released as a group apart from "The Planet OST" and "Take Two" (Festa 2023 song). Fans hope the MONOCHROME project will be the band's new album or music release.

5. 2024 Festa Gathering

BTS's anniversary is approaching, and BTS holds celebrations every year. Festa includes new music, BTS commemorative portraits, special lives, and more. Some fans think this could be related to Festa 2024, with a possible release date of June 13, BTS's anniversary.


Looking Forward to the Moment of Reunion



All seven members are currently serving or set to serve in the military, with plans for a reunion as a complete band in June 2025.

BTS's enigmatic teaser has set the stage for a flurry of fan theories and anticipation, promising a project that is bound to be as memorable as the bond between the band and ARMY.

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